In today’s hectic and busy lifestyle, the availability of time for yourself, family or personal well-being may become scarce. This scenario is not only scary but also dangerous as it spells disaster for a physically and mentally healthy body within you. This realization has created a profitable business niche worldwide – the wellness business. Today, wellness centers are thriving around the world. Although no authentic numbers are available, conservative estimates suggest the size of this market is a whopping $250 billion and counting.
Global competition in the wellness industry has given rise to a range of wellness styles and therapies. The latest fad seems to be the traditional Indian system of Ayurveda. While there are a number of well-planned Ayurvedic wellness centers in India, and particularly in its birthplace Kerala, it is interesting to note that strong demand for this therapy is generating a great deal of interest from the luxury hospitality industry. Today you can find Ayurveda wellness centers in luxury hotels and spa resorts worldwide.
The science of Ayurveda is based on the principle that the universe is made up of five elements, namely air, fire, water, earth and space (ether). All of these elements are represented in us by three energies that “doshas“, namely the Vata, Pitta and kapha. If any of the amounts of energy exceeds the specified proportion in the body, the balance of the elements is disturbed and the body becomes unbalanced. Every human being has a specific relationship, and our well-being depends on maintaining this crucial balance. The science of Ayurvedic therapy helps maintain this energy or dosha balance.
Planning an Ayurvedic wellness center is a complex task. It requires not only in-depth knowledge of the science of Ayurveda but also of the science of Vastu to get the best results. The therapy is very individually centered and therefore requires very precise care. A well-planned Ayurveda wellness center therefore consists of three main areas.
advisory
Because the therapy is extremely individually centered, it requires first-hand knowledge of one’s own body through individual consultation with an experienced Ayurvedic practitioner. Therefore, a well-appointed space is required to sit with the wellness seeker to assess their energy levels and suggest wellness remedies.
therapy rooms
A number of therapy rooms will be made available, the number will depend on demand and market research results. There are different forms of therapy and therefore the furnishing of the rooms differs depending on the therapy offer. However, a typical treatment room has a one-piece wooden table top called “Adoni” to give Ayurvedic massage therapy. Each room also has its own private steam box connected to a central steam generator. The rooms also have their own attached bathroom or shower rooms.
Yoga/meditation/exercise room
As Ayurvedic Wellness believes in the physical, mental and spiritual well-being of the body, a good Ayurvedic Wellness Center will also have an area where a wellness seeker can perform prescribed yoga exercises or meditate for a defined period of time to balance the Therapy its place to give complete results.
An Ayurveda wellness center or better called Ayurveda spa has to take care of two other factors that are essential. First, it must have qualified and trained therapists on the one hand and therapy consultants on the other. The second element is the therapy medium or various herbal and medicinal oils, powders and aromas used for massages, baths and body wraps. Some of the best Ayurvedic spas are architecturally designed so that the interior seems to touch nature. The creation of a traditional ambiance is of great importance to the overall personality of the spa.
Wellness itself is a thriving and financially lucrative business. The Ayurveda spa business is even more lucrative as it offers “preventive” and “curative” therapies that attract both healthy people who want to get healthier and less healthy people who want to get healthy. However, it is better to focus on the preventive aspect of therapies at a spa than to consider the healing aspect as well. This would dilute the “spa” character of the facility. For anyone who wants to be part of this multi-billion dollar business, I would advise hiring the professional services of a consultant to start on a technologically sound and financially viable footing.
Permission is granted to publish this article electronically, in print, in your e-book, or on your website without any modification, as long as the authors’ names are included.
Thanks to Ram Gupta
